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Research Reports


Date: 2020

Topic: Retail Sales


Summary of fresh potato sales from Marketing Year 2020 (July 1, 2019 through June 30, 2020).


Fresh potato increased 15% in dollar sales and 10% in volume sales compared to the previous year, July 2019-June 2020. All fresh potato types increased in volume sales, except for red and fingerling potatoes. Petite potatoes had the highest increase in dollar and volume sales. All pack sizes showed double-digit growth in dollar sales. Pack sizes greater than ten-pound bags saw an increase in excess of 20% in dollar and volume sales. Fresh potatoes had a larger dollar sales increase than any of the last five marketing years.

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Additional Retail Sales Reports

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Total Potato Sales: July – September 2023


Potato retail dollar sales remained strong for the quarter from July-September 2023, up 9.5% from the same period a year ago. All categories of potatoes increased in dollar sales. Fresh volume sales remained stable compared to a year ago (-0.4%), led by increases in yellow (3.3%), red #2.8%), and fingerling potatoes (3.9%). Total potato volume sales slightly decreased (-1.7%) compared to a year ago.

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