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Potatoes USA is the only national marketing and research organization focused solely on strengthening the demand for America’s Favorite Vegetable.

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Featured Industry Updates

Potatoes USA works hard to correct inaccurate, misleading information wherever we see it.

New Data Offers Grocery Retailers Region-Specific, Actionable Insights to Drive Fresh Potato Sales

The results from the 2025 Consumer Attitudes & Usage study are in.

U.S. retail sales of potatoes maintained strong volume over the nine-month period from July 2024 to March 2025.

Exports Increased in Frozen, Fresh, and Seed Categories, Decreased in Dehydrated and Chips

From the Desk of Chairman Steve Elfering

A total of 49 board seats are available, including three-year and two-year terms. All terms will begin in March 2026.

Elfering wants to continue building on the work that has been done at Potatoes USA while also keeping an eye toward changes in the international market.