Retail
Potatoes offer consistent sales throughout the year for retailers with additional spikes during the holidays. America’s favorite vegetable is a very important commodity for consumers and retailers. The following resources are useful when meeting with retailers about the potato category.
Handouts
Fresh Potato Consumer Profile – CY20
Potato Virtual Shopper Guide
Fresh Potato Virtual Shopper Guide
Total Store Study Handout
ONLINE FRESH POTATO CONSUMER PROFILE
In-Store Fresh Potato Consumer Profile
path to purchase study
Potatoes FAQ
Fresh Potato Merchandising Best Practices Guide
The Facts About Potatoes
Potatoes Fuel Performance
Potatoes USA and Ibotta
Signage
In-Store Signage 11×17
In-Store Signage 36×18
Presentation Tools
Total Store Study Graphics
Path to Purchase Graphics
Cooking Method Graphics
Performance Graphics
Shelving Study Graphics
