Retail
Potatoes offer consistent sales throughout the year for retailers with additional spikes during the holidays. America’s favorite vegetable is a very important commodity for consumers and retailers. The following resources are useful when meeting with retailers about the potato category.
Handouts
2022 Fresh Potato Consumer Profile
Optimizing Shelf Life of Fresh Potatoes
Potato Retail Toolkit
Merchandising Best Practices for Fresh Potatoes
Regular to Heavy Potato Shopper Guide
Potatoes Retail Promotions Guide
Potato Virtual Shopper Guide
Fresh Potato Virtual Shopper Guide
Total Store Study Handout
path to purchase study
Potatoes FAQ
The Facts About Potatoes
Potatoes Fuel Performance
Potatoes USA and Ibotta
Retail Education Videos
Potato Types
Storage and Assortment
Potato Nutrition
Growing and Harvesting
Displays and Promotions
Want the video files? Reach out to Retail@PotatoesUSA.com and we’d be happy to send them to you!
Presentation Tools
Total Store Study Graphics
Path to Purchase Graphics
Cooking Method Graphics
Performance Graphics
Shelving Study Graphics
