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2020 FOODSERVICE POTATO MENU TRENDS

Date: 2020

Topic: Market Insights

Objective:

This is a comprehensive report depicting the potato category’s penetration on menus across different segments, dayparts, cuisines, and much more. The data is collected by Datassential, a leading food industry research firm, and is from 4,800 restaurant menus across the United States.

Highlights:

  • Potatoes are on 84% of foodservice menus
  • Potatoes show growth across breakfast and lunch
  • Potatoes appear most often as part of a combo meal
  • The top three potato dishes at foodservice are: fries, mashed potatoes, and potato salad
  • The top three trending potato dishes at foodservice are: loaded drums, potato bar, and tater drums
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Additional Market Insights Reports

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2019

2025 Foodservice Patron Study

Objective:

This study looked at restaurant patrons' habits and opinions about potatoes when dining out. This survey of more than 1,500 patrons focused on several key areas: expectations, as they relate to potatoes, the impact the “style” of a restaurant has on potato perceptions, and understanding potato usage, as well as the formats that are enjoyed.

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