A January innovation session with Potatoes USA and Ojos Locos Sports Cantina helped create two new potato-forward menu item launches at the chain’s 35 locations in Texas, Arizona, New Mexico, Nevada, and California.
The new items, which launched May 1, include:
- Carne Asada Fries – seasoned fries layered with grilled carne asada, melted cheeses, guacamole, and pico de gallo
- Cali Burrito – a hearty burrito packed with carne asada, seasoned fries, and cheese
The innovation session focused on identifying on-trend potato dishes that fit the restaurant’s Latin-inspired menu.
“It was all about understanding their menu and collaborating with them to figure out on-trend items with potatoes that could resonate with their guests,” said Chef RJ. Potatoes USA supported the development with trends information and data to expand the opportunity for potatoes in the Latin cuisine space.
