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The Potatoes USA retail marketing program drives demand for potatoes by supporting retailers and growers with shopper insights, merchandising best practices, research-backed promotional strategies, and practical tools. The program provides training on proper storage and handling, merchandising best practices, research-backed promotional recommendations, data analysis, and marketing support.
The resources on this page can help retailers:
You may also find them helpful to use in your work with retailers.
Potatoes offer consistent sales throughout the year for retailers with additional spikes during the holidays. America’s favorite vegetable is a very important commodity for consumers and retailers.
Visit the retail section on PotatoGoodness.com to explore additional tools and resources designed specifically for the retail sector.