Expanding Global Access of U.S. Potatoes

On August 16th, Matt Lantz, Bryant Christie Inc.’s Vice President for Global Access, presented to the U.S. potato industry on international trade issues facing U.S. potato exports. With one in every five rows of U.S. potatoes going to exports, these trade issues are a leading priority for the industry. The key markets featured on the webinar included Mexico, Canada, Taiwan, Japan, China, South Korea, and Costa Rica.

After discussing the work that’s expanding access for U.S. potatoes across the globe, Tiffany Kocir, Potatoes USA’s Global Foodservice Marketing Manager, talked about the international marketing activities that drive demand for U.S. potatoes across the globe.

Watch the recording: Potatoes USA Lunch & Learn: Global Market Access

If you have any questions about the webinar or Potatoes USA international marketing programs, please contact Tiffany Kocir, Ti*****@*********SA.com.

About the speakers:

Matt Lantz is the Vice President for Global Access with Bryant Christie Inc. As the lead on trade policy issues, Matt works to open foreign markets for U.S. agricultural commodities and addresses international agricultural policy concerns on behalf of BCI’s clients, including Potatoes USA. For over 20 years, Matt has worked to resolve phytosanitary, sanitary, tariff, labeling, and food additive issues in numerous countries.

Tiffany Kocir is Potatoes USA’s Global Foodservice Marketing Manager. Tiffany joined Potatoes USA in 2019, currently leading the foodservice marketing activities domestically and abroad.