Date: 2022
Topic: Market Insights
This is a comprehensive report depicting the potato category’s penetration on menus across different segments, dayparts, cuisines, and much more. The data is collected by Datassential, a leading food industry research firm.
It’ll come as no surprise to operators & growers, but potatoes are one of the most consistently menued items in America—appearing up on nearly 83% of all U.S. restaurant menus. While menu inclusion has remained relatively consistent across segments, it has increased by more than 3% in both midscale and fast casual over the past ten years.
This study measures the potato volume data for both fresh and processed potatoes during the marketing year July 2022-June 2023 in the United States foodservice marketplace.
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This is a comprehensive report depicting the potato category’s penetration on menus across different segments, dayparts, cuisines, and much more. The data is collected by Datassential, a leading food industry research firm.
Download Report
The Consumer Attitudes and Usage online study is conducted annually to gather insights on American consumers, evaluating their attitudes towards foods—potatoes in particular—and their dietary choices.
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