
Retail
Potatoes offer consistent sales throughout the year for retailers with additional spikes during the holidays. America’s favorite vegetable is a very important commodity for consumers and retailers. The following resources are useful when meeting with retailers about the potato category.
Handouts


2022 Fresh Potato Consumer Profile

Optimizing Shelf Life of Fresh Potatoes

Potato Retail Toolkit

Merchandising Best Practices for Fresh Potatoes

Regular to Heavy Potato Shopper Guide

Potatoes Retail Promotions Guide

Potato Virtual Shopper Guide

Fresh Potato Virtual Shopper Guide

Total Store Study Handout

path to purchase study

Potatoes FAQ

The Facts About Potatoes

Potatoes Fuel Performance

Potatoes USA and Ibotta
Retail Education Videos
Potato Types
Storage and Assortment
Potato Nutrition
Growing and Harvesting
Displays and Promotions
Want the video files? Reach out to Re****@Po*********.com and we’d be happy to send them to you!
Presentation Tools

Total Store Study Graphics

Path to Purchase Graphics

Cooking Method Graphics

Performance Graphics

Shelving Study Graphics
