![Capture](https://potatoesusa.com/wp-content/uploads/2023/10/Capture-640x380.png)
Retail
Potatoes offer consistent sales throughout the year for retailers with additional spikes during the holidays. America’s favorite vegetable is a very important commodity for consumers and retailers. The following resources are useful when meeting with retailers about the potato category.
Handouts
![Capture](https://potatoesusa.com/wp-content/uploads/2023/10/Capture-640x380.png)
![Fresh Potato Consumer Profile Calendar Year 2022_Page_1](https://potatoesusa.com/wp-content/uploads/2023/05/Fresh-Potato-Consumer-Profile-Calendar-Year-2022_Page_1-e1684873131460-640x380.jpg)
2022 Fresh Potato Consumer Profile
![Optimize Shelf Life Fresh Potatoes (2)](https://potatoesusa.com/wp-content/uploads/2022/07/Optimize-Shelf-Life-Fresh-Potatoes-2-scaled-e1658253421485-640x380.jpg)
Optimizing Shelf Life of Fresh Potatoes
![Retail Toolkit - Cover](https://potatoesusa.com/wp-content/uploads/2022/01/Retail-Toolkit-Cover-e1643149711297-640x380.jpg)
Potato Retail Toolkit
![Merchandising Best Practices Cover](https://potatoesusa.com/wp-content/uploads/2022/01/Merchandising-Best-Practices-Cover-e1641399597845-640x380.jpg)
Merchandising Best Practices for Fresh Potatoes
![Regular-to-Heavy-Potato-Shopper-Total-Store-Study](https://potatoesusa.com/wp-content/uploads/2021/11/Regular-to-Heavy-Potato-Shopper-Total-Store-Study-e1635954946102-640x380.jpg)
Regular to Heavy Potato Shopper Guide
![Retail Potato Promotions Guide](https://potatoesusa.com/wp-content/uploads/2021/09/Retail-Potato-Promotions-Guide-scaled-e1631134612145-640x380.jpg)
Potatoes Retail Promotions Guide
![Potato Virtual Shopper Guid](https://potatoesusa.com/wp-content/uploads/2021/03/Potato-Virtual-Shopper-Guide-e1616021175855-640x380.jpg)
Potato Virtual Shopper Guide
![Fresh Potato Virtual Shopper Guide-v2](https://potatoesusa.com/wp-content/uploads/2021/04/Fresh-Potato-Virtual-Shopper-Guide-v2-e1617311870280-640x380.jpg)
Fresh Potato Virtual Shopper Guide
![PotatoesUSA_Retail_Total-Store-Study-2020](https://potatoesusa.com/wp-content/uploads/2021/02/PotatoesUSA_Retail_Total-Store-Study-2020-scaled-e1613687352132-640x380.jpg)
Total Store Study Handout
![Path to Purchase Study - Screenshot](https://potatoesusa.com/wp-content/uploads/2020/09/Path-to-Purchase-Study-Screenshot-e1600813699547-640x380.png)
path to purchase study
![](https://potatoesusa.com/wp-content/uploads/2020/02/Potatoes-FAQs-640x380.png)
Potatoes FAQ
![](https://potatoesusa.com/wp-content/uploads/2020/02/Facts-about-Potatoes-640x380.png)
The Facts About Potatoes
![](https://potatoesusa.com/wp-content/uploads/2018/01/Potatoes-Fuel-Performance-640x380.jpg)
Potatoes Fuel Performance
![](https://potatoesusa.com/wp-content/uploads/2020/03/Ibotta-640x380.png)
Potatoes USA and Ibotta
Retail Education Videos
Potato Types
Storage and Assortment
Potato Nutrition
Growing and Harvesting
Displays and Promotions
Want the video files? Reach out to Retail@PotatoesUSA.com and we’d be happy to send them to you!
Presentation Tools
![Total Store Graphic Cover - Potatoes on shopping lists -3](https://potatoesusa.com/wp-content/uploads/2021/04/Total-Store-Graphic-Cover-Potatoes-on-shopping-lists-3-e1619713628746-640x380.png)
Total Store Study Graphics
![Path to Purchase Graphics- Cover](https://potatoesusa.com/wp-content/uploads/2020/10/Path-to-Purchase-Graphics-Cover-e1603234254827-640x380.png)
Path to Purchase Graphics
![Cooking Methods - Retail Graphics cover](https://potatoesusa.com/wp-content/uploads/2020/04/Cooking-Methods-Retail-Graphics-cover-640x380.png)
Cooking Method Graphics
![Performance - Retail Graphics cover](https://potatoesusa.com/wp-content/uploads/2020/04/Performance-Retail-Graphics-cover-640x380.png)
Performance Graphics
![Shelving Study - Retail Graphics cover](https://potatoesusa.com/wp-content/uploads/2020/04/Shelving-Study-Retail-Graphics-cover-640x380.png)
Shelving Study Graphics
![Stacked Potatoes - Retail Graphic cover](https://potatoesusa.com/wp-content/uploads/2020/04/Stacked-Potatoes-Retail-Graphic-cover-640x380.png)