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Advancing research for potato production: Potato Research Advisory Committee (PRAC)

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The Potato Research Advisory Committee (PRAC) contributes invaluable expertise and strategic guidance to the potato industry, driving innovation, fostering collaboration, and ultimately enhancing potato production. Join us for a webinar about PRAC to:

  • Discover how PRAC identifies and selects the most promising research projects to support.
  • Understand how the research projects benefit potato growers across the country.
  • Learn about the membership structure and how to get involved.
  • Explore the benefits of a well-rounded research review panel.

Take advantage of this opportunity to gain knowledge and take your understanding of potato research to the next level. Register now!


Wednesday, April 12, 2023, @ 12:15 pm MDT
*Webinar Room will open at 12:00 pm MDT.


John Lundeen, Research Director

John possesses extensive leadership experience, with a concentration in research, business development, strategic positioning, and agriculture. His innovative leadership and team management approach encompasses all aspects of project planning and execution. As the Director of Production Research at Potatoes USA, John spearheads the organization’s research initiatives. Specific scientific endeavors within the research group’s purview include facilitating major trials for chip and fry breeding candidates. In addition, by working with the Production Research Advisory Committee (PRAC), he seeks to increase the win rate for scientific teams seeking significant funding and helps those teams communicate results back to growers. Finally, the research team assists in setting up seed trials as the first step to registering U.S.-certified seed for export to key international markets. 


Alyssa Green, Research Communications

Alyssa brings a diverse background in communications, having worked with numerous agencies and corporations, including radio, healthcare communication strategy, community relations, and as an engagement specialist. She earned her Master’s in Communication from Illinois State University and held the distinguished position of Student President of the Graduate School. Driven by her passion for outreach, Alyssa excels at engaging industry members in research-oriented initiatives, consistently demonstrating her commitment to fostering meaningful connections and advancing collaborative efforts.

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