Skip to main content

Research Reports

Supermarket Foodservice Prioritization Study

Date: 2018

Topic: Market Insights

Objective:

The objective of this study is to understand growth opportunities for increasing the number of supermarket foodservice offerings and manufactured food products using fresh, frozen or dehydrated potatoes.

Highlights:

The current leading supermarket foodservice potato-based items are:

  1. Mashed potatoes
  2. Potato salad
  3. Potato-based soups
  4. Wedges
  5. Roasted Potatoes

Overall, shoppers view potatoes as important because they complete a meal, yet they prefer not to make them at home.

Download Report

Additional Market Insights Reports

Read Summary
2019

Consumer Attitudes and Usage

Objective:

The consumer attitudes and usage study is conducted annually to gather insights on U.S. consumers, evaluating their attitudes towards foods and their dietary choices. The study also measures attitudes toward potatoes, specifically along with potato usage and consumption. (Study fielded January 2020, online with 2,000 respondents.)

Download Report

You are leaving the Potatoes USA website

Disclaimer: You are navigating to a website maintained by a third party and are about to leave the Potatoes USA web site. The external link should not be considered an endorsement by Potatoes USA of the third-party web site or the company or organization that owns it, and Potatoes USA is not responsible for the accuracy or nature of the content of the linked web site.

Continue to New Site Cancel