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Research Reports

Fiscal Year 2022 – Fresh Potato Sales Q4

Date: 2022

Topic: Retail Sales

Objective:

Summary of fresh potato sales from Marketing Year 2022 - Quarter 4 (April 1 through June 30, 2022).

Highlights:

  • Fresh potato sales increased by 11.7%, and the price per pound increased by 12.6%, but the average price for fresh potatoes remains under $1.
  • Most fresh potato types increased in dollar sales but declined in volume sales, except for yellow and fingerling potatoes.
  • Yellow potatoes increased by 8.3%, and fingerling potatoes increased by 6% in volume sales.
  • When looking at package types, bagged potatoes are 84% of the volume, and the only category that increased in dollar and volume sales, 13.6% and 1.1%, respectively.
  • Five-pound bags were the only category to increase in dollar (15.8%) and volume sales (4.2%).
  • All pack sizes eight pounds or greater saw the largest declines in volume sales but the largest price increases.
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