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Research Reports

Marketing Year 2022 – Fresh Potato Sales Q1

Date: 2021

Topic: Retail Sales

Objective:

Summary of fresh potato sales from Marketing Year 2022 - Quarter 1 (July 1 through September 30, 2021).

Highlights:

  • Dollar and volume sales are above the same time period in 2019.
  • Yellow and petite potatoes were up in dollar and volume sales from 2020.
  • While most pack sizes are elevated in both dollars and volume from 2019, 1-4 pound and 8 pound bags are still up in dollars compared to 2020.
  • Consumers purchased more micro/steamer packages and tray packages of potatoes from July to September 2021 than they did in 2020.
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