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Research Reports

Marketing Year 2021 – Fresh Potato Sales Q3

Date: 2021

Topic: Retail Sales


Summary of fresh potato sales from Marketing Year 2021 - Quarter 3 (January 1 through March 31, 2021).


  • 1-4 pound bags of potatoes are the only category that increased in dollars and volume.
  • Fresh sales remained above sales in March of 2019 but did not surpass panic buying in March of 2020.
  • Prices increased more significantly for organic potatoes than conventional.
  • Sales remained strong compared to 2020 in both January and February of 2021.
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Additional Retail Sales Reports

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Total Potato Sales: July – September 2023


Potato retail dollar sales remained strong for the quarter from July-September 2023, up 9.5% from the same period a year ago. All categories of potatoes increased in dollar sales. Fresh volume sales remained stable compared to a year ago (-0.4%), led by increases in yellow (3.3%), red #2.8%), and fingerling potatoes (3.9%). Total potato volume sales slightly decreased (-1.7%) compared to a year ago.

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