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Research Reports

Calendar Year 2020 – Fresh Potato Sales

Date: 2021

Topic: Retail Sales

Objective:

Summary of the 2020 Total Fresh Potatoes Sales from January 1 through December 31, 2020.

Highlights:

  • Fresh potato sales were at five-year record highs in dollar and volume sales during 2020.
  • Fresh potato dollar sales increased by 20.7%, and volume sales increased by 14.5%.
  • All potato types increased in dollar sales and volume sales.
  • Medley potatoes had the highest dollar and volume sales increases of any potato type.
  • One-pound through-four pound bags of potatoes increased the most in volume sales by 18.7% and dollar sales saw double-digit growth.
  • All package sizes saw double-digit growth in dollar sales.
  • Five-pound bags of potatoes remain the largest volume driver for retailers making up 47% of all volume sales.
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